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Execution: Evaluation

Performance Evaluation Metrics Framework (ERM FABS ER)

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A data-driven framework for tracking business performance and closing the feedback loop.

Overview

You can't manage what you don't measure. ERM FABS ER is the 'Mirror' that shows you the true state of your execution.

Why Performance Evaluation Metrics Framework (ERM FABS ER) is Different

Traditional MethodsThe Performance Evaluation Metrics Framework (ERM FABS ER) Approach
Heavy, theoretical, takes weeks to implement.Action-oriented, learn in hours, apply in days.
Requires expensive consulting retainers.Open-source, self-sustaining system.
Creates bottlenecks around the founder.Scalable delegation and clear accountability.

Use Cases

IDExecution Scenario
01Quarterly Business Reviews (QBRs) with stakeholders.
02Employee performance evaluations and bonus structures.
03Analyzing the success of a marketing campaign or product launch.

Real-World Example

"A founder used ERM FABS ER to evaluate their Q1 sales. They realized that while 'Leads' were high (Vanity), 'Qualified Leads' were down. They 'Broke down' (B) the funnel and found the GAP in the lead scoring system."

Frequently Asked Questions

Q: What is a 'Vanity Metric' vs a 'North Star Metric'?

A: A vanity metric makes you look good (e.g., website hits); a north star metric actually drives revenue (e.g., paid conversions).

Q: How often should I run an ERM FABS ER audit?

A: Quarterly for high-level strategy; weekly for tactical performance.

Q: What is the 'Breakdown' step?

A: Analyzing a metric until you find the specific 'Lever' that caused it to go up or down.

Q: Does this framework help with team morale?

A: Yes. By basing evaluations on objective 'Milestones' (M) rather than 'Feelings,' you create a fairer work environment.

Q: What happens after the Evaluation?

A: The results are fed back into the next 'Planning' cycle (ECG KISS or SLR CAMERAS).

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